A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Jain, Tanu
- Consumer Satisfaction Index: A Comparative Analysis of ICICI Bank, HDFC Bank and Axis Bank in Gwalior
Authors
1 Alliance School of Business, Bengaluru, IN
2 Independent Researcher & Free Lance Professional, IN
Source
Journal of Applied Management- Jidnyasa, Vol 11, No 2 (2019), Pagination: 71-84Abstract
Banks are the lifeblood of an economy. Structure and strength of banking industry of a country has a direct bearing on its economic growth. Banks offer a large gamut of financial products and services to retail customers such as savings account, deposits, loans, ATMs, debit and credit cards, cheque and draft facility, locker facility, universal banking, internet banking, and mobile banking etc. and it is really difficult to imagine the life of individuals without these services in today‘s world. As banks offer more or less similar types of products and services, it takes strategic thinking and lot of efforts on the part of a bank and its employees to carve a niche for itself and make its customers really satisfied.
This study is an attempt to find out the level of satisfaction of retail banking consumers regarding the services and operations of three most prominent private sector banks operating in Gwalior city i.e. ICICI Bank, HDFC Bank and Axis Bank. Researchers have constructed satisfaction index of retail banking consumers of these three banks related to eleven important parameters. Then, a comparison has been drawn among these banks on the basis of these satisfaction index values. For this purpose, researchers have conducted a survey of 300 retail banking consumers of Gwalior. The study reveals that although there is a tough competition among these three banks, HDFC Bank has fared better vis-à-vis other two competitors on most of the parameters. Overall satisfaction index of HDFC Bank is also higher in comparison to ICICI Bank and Axis Bank.
Keywords
Bank, Banking Services, Retail Banking Consumers, Consumer Satisfaction Index.References
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- Impact of Selected Macro Economic Variables on Indian Stock Market: A Study with Reference to BSE Sensex
Authors
1 Independent Researcher & Free Lance Professional, Raj Towers, Brahmapuri, Raipur, C.G., IN
2 Alliance School of Business, Alliance University, Chandapura-Anekal Main Road, Anekal, Bengaluru, IN
Source
Journal of Applied Management- Jidnyasa, Vol 12, No 1 (2020), Pagination: 1-11Abstract
Stock markets are considered to be important part of financial markets. They provide the investors with a wide range of alternatives to choose from for the purpose of investment and generating returns. At the same time, they also provide a platform to corporates for issuing various securities and arranging funds. Stock market indices not only reflect the situation of stock markets but they also reveal health of the economy. In fact, they are referred to as barometer of an economy. Share prices do not move in vacuum rather their movement is affected by a large number of macroeconomic as well as industry specific and company specific factors.
This study has been undertaken with the objective of measuring the impact of two important macroeconomic factors i.e. Index of Industrial Production (IIP) and Foreign Exchange Rate (US Dollar-INR) on the movement of share prices in Indian Stock Market. For conducting this study, BSE Sensex has been used to represent the movement of stock prices in India. BSE Sensex is one of the most popular Indian stock market indices. It is a well-diversified index of Bombay Stock Exchange consisting of 30 large cap companies representing most of the important sectors of Indian economy. The study has been conducted over a period of 32 quarters ranging from financial year 2011-12 to 2018-19. Researchers have used Correlation and Regression Analysis for conducting the study and drawing the conclusions. The study reveals that both these macroeconomic parameters i.e. IIP and Exchange Rate have an impact on Indian stock market. IIP has positive and strong impact while exchange rate has negative and relatively weak impact on Sensex.
Keywords
Index of Industrial Production, Exchange Rate, Indian Stock Market, BSE Sensex, Regression Analysis.References
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